Coffee Station Ideas
So we have an assignment that is to "re design the menu for a local coffee bar." The original assignment called for a re design of an actual paper menu that you hold in your hand and read personally. I wanted to do something a little different. I want to re design the billboard style menu that they have at the coffee shop, which is something that a lot more people will utilize. I took it upon myself to email the owner of Coffee Station. I am awaiting a reply to see if he will consider a proposal for a re designed billboard along with the other paper contestants. A colleague of mine, made an interesting suggestion about my project. He suggested i make my design, project it, and then trace it with colored chalk. I think that this approach has a lot of possibilities, but i am still thinking of other veins of execution. The thing is, i think it would be interesting to use different forms of media, like woods, metals, materials for fonts etc. It's just that I just discovered a scrap metal yard and i'm a little obsessed with it. I was able to get some scrap steel for a previous project that really worked well.
The lay out that they have right now, is a series of several chalk boards, there is a main chalk board that i have photographed, and then two "auxiliary" boards with other miscellaneous information. The reason that they have to do this, is because there is a pillar that is in the way just to the left of the board. They already have built in spot lights, even though the right light is burnt out at the moment.
This is a photograph i took of a local starbucks billboard. There is a level of sterility you get from these types of billboards that I feel takes away from the charm that a local coffee bar has. I think that there are aspects of this cooperate style that i can take advantage of, but i want to stay away from making our local bar feel like just another conglomerate.
posted by toddevan @ 9:25 PM
Comments: 1
